Continental Breakfast in the Innovation Marketplace

Breakfast Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

Anticounterfeiting Workshop (pre-registration required)

Presented by the Anticounterfeiting Committee

Exclusive to In-House Practitioners and Government Officials 

Registration Fee: US $150

Board of Directors Meeting (by invitation only)

Lunch Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

Board of Directors Luncheon (by invitation only)

Career Development Day Workshop (Pre-registration required)

Presented by the Academic Committee

This workshop is free of charge for INTA student members.

Annual Meeting Registrant First-Time Orientation and Reception

Presented by the Young Practitioners Committee

Please join the Young Practitioners Committee for an informational session and social event to kick start the 2024 INTA Annual Meeting! If this is your first Annual Meeting, you might be thinking to yourself, “What do I need to know about INTA?”; “How do I make the most of the Annual Meeting?”; “How do I meet other first-time attendees?” This event is your go-to event to answer all of your questions, and the Young Practitioners Committee looks forward to seeing you there! #INTA2024 #INTAFirstTimers

Board of Directors Reception (by invitation only)

Continental Breakfast in the Innovation Marketplace

IP and Innovation | Madrid System User Meeting (MSUM)

Breakfast Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

In-House Practitioners Workshop and Luncheon (Pre-registration required)

Presented by the In-House Practitioners Committee

Exclusive to in-house practitioners.

IP and Innovation | Judges Panel

Speed Networking—Session 1

IP and Innovation | TM5 User Meeting

The “TM5″ is a framework through which five intellectual property offices namely, the National Intellectual Property Administration, PRC (CNIPA), the European Union Intellectual Property Office (EUIPO), the Japan Patent Office (JPO), the Korean Intellectual Property Office (KIPO) and the United States Patent and Trademark Office (USPTO) exchange information on trademark-related matters, and undertake cooperative activities for their mutual benefit, and for the interests of their respective trademark filers and registrants.

Speed Networking—Session 2

TM5 Reception (by invitation only)

IP & Innovation | Asia Pacific Regional Update

Opening Ceremonies

Welcome Reception

Continental Breakfast in the Innovation Marketplace

NEW! China Enforcement Workshop (pre-registration required)

More details to follow!

Breakfast Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

IP and Innovation | TM5 and INTA Joint Workshop

This workshop is free of charge and open to all INTA members.

IP & Innovation | Green Marks: A Comparative Review of Greenwashing Challenges in Common Law and Civil Law Jurisdictions

Presented by the Unfair Competition Committee

Consumer demand for environmentally friendly products and services is increasing exponentially and companies are making efforts to publicize their green credentials. Conversely, regulators, lawmakers, trademark registries, consumer watchdogs, and competitors are becoming more vigilant in relation to the accuracy of such claims. The challenge for green brand owners is to raise awareness of their brands while avoiding making any misleading statements that overstate the related environmental benefits.

In light of recent legislation and future laws that are being debated, this session will focus on the adoption and use of green brands. In particular, the session will examine the hurdles brands may encounter and how best to avoid them when selecting and protecting trademarks that carry an environmental message. The session will have a cross-border lens, reviewing the commonalities and differences between civil and common law jurisdictions.

Moderator: Adjoa Anim, Trade Mark Director, HGF (UK)

Speed Networking—Session 3

IP and Innovation | Professor’s Panel

Speed Networking—Session 4

Lunch Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

Speed Networking—Session 5

IP & Innovation | Professor vs. Practitioner Debate

Presented by the Academic Committee

Go back to school as INTA’s Academic Committee proudly presents the Professor vs. Practitioner debate—an annual event pairing a leading academic mind with an esteemed trademark law practitioner to delve deeply into a timely trademark law topic. This event promises insightful discussions, contrasting viewpoints, and a comprehensive exploration of a provocative trademark issue from both practical and theoretical perspectives. You be the judge in deciding between a client-focused real-world approach and a societal-focused textbook approach to this year’s debate resolution.

Moderator: Joel Feldman, Shareholder, Co-Chair, Trademark & Brand Management Group, Greenberg Traurig LLP (USA)

IP & Innovation | China Case Law Update

In the dynamic landscape of the China trademark law system, the divergence of the long-drawn-out law amendment drafting and consultation process and real-life practice has given rise to complex legal, regulatory, and strategic challenges. As a result, navigating the case precedents provides a fresh impetus for brand legal practitioners to consider when enforcing their trademarks in China

A few material developments brought about in procedure—the availability of retrial cases heard by the Supreme People’s Court and the availability of suspension of review cases adjudicated by the China National Intellectual Property Administration signal a new dawn for the upcoming law amendment. Join us for this session, to learn about recent Chinese case decisions highlight several interesting trends including:

• An overly strict approach of absolute ground examination and intent-to-use requirements.
• State of play in the recognition of well-known marks and co-existence agreements and expanded protection of prior rights.
• Cross-class protection afforded to Geographical Indications, misuse of IP, and keyword-based advertising.
• A rigorous application of base calculation in damages awards, and continuous exploration of criminal incidental civil litigation.

Moderator: Monica Su, Chief Representative Officer, INTA (China)

Speakers:

• Hui Huang, Partner, Management Committee Member, Wanhuida IP (China)
• Christopher Shen, Senior Partner, NTD IP Attorneys (China)
• Carol Wang, Principal, Rouse (China)
• Helen Xia, APAC IPMT Practice Area Leader, Hogan Lovells (China)

IP & Innovation | India Case Law Update

In this session, attendees will get an opportunity to hear from a panel of experts, including visionary judges and leading litigators from India, on several contemporary topics, such as technology and unconventional facets of Intellectual Property, through case law in the country. Our panel will analyze recent trends in jurisprudence related to protection of personality rights, brand placement in movies, disparagement, enforcement of IP rights in the fashion industry, and the controversial use of ChatGPT in judicial proceedings. The panel will also explore policy updates affecting the e-commerce ecosystem in India. Join us for a riveting discussion and gain valuable insights.

Moderator: Gauri Kumar, India and South Asia Consultant, INTA (India)

Speakers:

• Justice Prathiba M. Singh, Judge, Delhi High Court (India)
• Justice C. Hari Shankar, Judge, Delhi High Court (India)
• Saikrishna Rajagopal, Managing Partner, Saikrishna Associates (India)
• Tanya Varma, Partner, Fidus Law Chambers (India)

IP & Innovation | Cross Border Enforcement and Global Routes of Counterfeits: Perspective from the Americas Region

Presented by the Anticounterfeiting Committee

Counterfeit activity continues to be a cross-border, “big picture” issue involving an ever-growing and evolving sophisticated network of bad actors keen to harness known gaps in detection and enforcement in the global trade of counterfeits. Despite obvious differences among industries such as product, customer base, and supply chain structure, rights holders across industries have the common need to keep up with counterfeiters and identify novel and creative approaches to detect and shut down global networks. This session will share perspectives from various industries, intermediaries, and government on both common and unique challenges in the global trade of counterfeits and will offer alternative approaches to add to rights holders’ enforcement playbooks.

Moderator: Lynn Scanlon Hernandez, Senior Counsel, Anti-Counterfeiting and Product Security, Gilead Sciences, Inc. (USA)

IP and Innovation | Copyright in the Future: Views from Leading IP Offices

Government Officials Reception (by invitation only)

Join INTA’s leadership and government officials from around the world for a reception thanking these officials for their dedication and support of the trademark community. In addition, this reception allows officials to share information and best practices with their colleagues in the trademark community.

We will be hosting three separate regional receptions during this time:

• Africa Reception
• China Reception
• India Reception

Network with colleagues and share experiences of doing business in these regions. These are the must-attend receptions for those in the INTA community who want to be plugged into our extensive network in one of these regions. Plus, you’ll have the opportunity to meet with INTA staff.

In-House Practitioners Reception (exclusive to in-house practitioners)

Join fellow in-house practitioners and corporate trademark professionals for cocktails and light refreshments during this exclusive networking opportunity.

INTA Political Action Committee (PAC) Reception

Open only to non-corporate registrants who are U.S. citizens or permanent residents.

Join us and show your support for the International Trademark Association Political Action Committee (PAC)!

A contribution for this event will be used to support the campaigns of U.S. federal candidates identified by the INTA PAC Board as having shared interests with the trademark community. INTA accepts both personal checks and those drafted from non-corporate INTA member firm accounts, as well as all major credit cards. Donations can also be made online before the reception. Only non-corporate, non-reimbursed contributions to INTA PAC will be accepted. Contributions to INTA PAC are not deductible for income tax purposes.

President’s Dessert Reception (by invitation only)

Continental Breakfast in the Innovation Marketplace

Breakfast Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

IP & Innovation | IP and Recession—Capsule Keynote

Following the pandemic and recent recession, it seems timely for us to discuss IP (primarily trademarks) and recession. We’ll set the stage by discussing how to identify what a recession is, when it may be coming, and its financial impact on trademark portfolios. We’ll then turn to how both law firms and corporate practitioners can prepare for future recessions and the various factors that should be considered. We’ll also discuss how technology can and does play a role in how the trademark industry deals with a recession, focusing on the recent INTA survey on technology. This session is sure to touch on important issues for associate and corporate practitioners alike!

Moderators:

• Meera Chature Sankhari, Co-founder & Partner, Jupiter Law Partners (India)
• Tanya Fickenscher, Vice President, Deputy General Counsel, Major League Baseball (USA)

IP & Innovation | The Intersection of Branding and Indigenous Rights: A Stakeholder Panel Discussion

Presented by the Indigenous Rights Committee

What are indigenous rights and what form do they take? Who owns these rights—and who gets to decide who owns these rights? What responsibilities do brand owners have in relation to indigenous rights? How are governments addressing indigenous rights? What types of agreements govern the protections and use of indigenous rights?

As awareness and advocacy for indigenous rights grows, brand owners and government entities face issues about protection and use. Our panel discussion will delve into these issues and how legal and ethical concerns drive the conversation about indigenous rights and will present a case study involving “Cherokee Glass Gem Corn” and how one industry began self-policing. Join us for this session as we raise awareness about the issues connected to indigenous rights and the challenges and solutions for brand owners. Our panel includes a representative from an indigenous community and a representative from the United States Patent and Trademark Office.

Moderator: Jake Wharton, Partner, Womble Bond Dickinson LLP (USA)

Speed Networking—Session 6

IP & Innovation | Difficult Conversations in the Workplace

Presented by the Professional Development Committee

We all have conversations in the workplace that we dread, find unpleasant or awkward, or try to avoid. This is particularly so when the matter at stake is important, the outcome uncertain, or our self-esteem may be implicated, for example, when asking for a raise, giving a critical performance review, saying no to a colleague who needs assistance with a project, negotiating with opposing counsel, or responding to a client complaint about a bill. We practice the conversation over and over in our head, trying to figure out what to say in advance and then wondering afterwards what we should have said differently. Sound familiar? Join us for a dynamic and engaging discussion as we explore what it is that makes these conversations difficult, why we avoid them, and why we often handle them poorly. Then we’ll learn how to develop an effective approach, mindset, and plan to deal with conflict to make these conversations easier.

Moderator: Ilene Tannen, Of Counsel, Jones Day (USA)

Lunch Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

Speed Networking—Session 7

IP & Innovation | IP and Bill 96—Capsule Keynote

On June 1, 2022, the Québec government passed An Act respecting French, the official and common language of Québec (“Bill 96”), which introduced important amendments to the Charter of the French Language, including changes affecting the “recognized trademark” exception that will come into force on June 1, 2025. The impact of Bill 96 is and will be felt by all businesses that sell their products or offer their services in Canada, including in Quebec. Join us to gain insights on how to prepare for and navigate the coming changes.

Moderator: Christian Bolduc, Principal/Director, Smart & Biggar (Canada)

IP & Innovation | Annual Review of Leading Case Law in Europe

Plan to attend this popular INTA event and hear Trademark Reporter authors Tom Scourfield, Jordi Güell, and Martin Viefhues deliver a concise analysis of key decisions rendered by courts in 2023 (and thereafter) in the European Union (at both the EU and national levels), the United Kingdom, and other European jurisdictions. And be sure to check out the Annual Review of European Trademark Law: 2023 in Review, published in the TMR, Vol. 114, No. 2.

Speakers:

• Jordi Güell, Partner, Güell IP (Spain)
• Tom Scourfield, Co-Head of the International IP Group and UK Chair of the Consumer Products Sector Group, CMS (United Kingdom and Poland)

IP & Innovation | Protect Your Trademark in China

IP & Innovation | Latin America Case Law Update

Speed Networking—Session 8

IP & Innovation | Changing the Game of Fame: How Business and Communication Trends are Reshaping What it Means to be a Famous and Well-Known Trademark

Presented by the Famous and Well-Known Marks Committee

Brand owners face growing challenges protecting their trademarks in today’s global marketplace; this is particularly true for owners of famous and well-known trademarks (FWKMs) who may see the growth in the popularity of their mark outpace their ability to protect it. There is both a lack of harmonization in how trademark systems protect FWKMs and gaps in how those systems determine whether a mark is considered famous or well-known. For example, cross-border e-commerce and social networking communication trends that can propel a trademark to significant recognition even before a mark is used in a jurisdiction are often not understood by local IP offices and/or courts or are treated differently across jurisdictions. The lack of uniform and updated approaches hinders global protection of FWKMs to the disadvantage not just of brand owners but to consumers as well. This session provides a chance for regional and international experts to share overviews of FWKM systems across the world, highlight whether and how these systems reflect today’s business and communication trends, and discuss the challenges faced by FWKM owners—and how INTA and its members can promote change.

Moderator: Joel Blank, Assistant General Counsel, Head of Global Trade Policy and Advocacy, Supreme (United Kingdom)

Legal Resources Contributor Reception (by invitation only)

We will be hosting three separate regional receptions during this time:

• Asia Pacific Reception
• Latin America and Caribbean Reception
• Middle East Reception

Network with colleagues and share experiences of doing business in these regions. These are the must-attend receptions for those in the INTA community who want to be plugged into our extensive network in one of these regions. Plus, you’ll have the opportunity to meet with INTA staff.

Patent Professionals Networking Reception

Are you a patent professional, or do you spend any time working with patent professionals? If so, please join us for a cocktail and an opportunity to mingle with other registrants with similar patent interests and backgrounds.

Continental Breakfast in the Innovation Marketplace

Breakfast Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

IP & Innovation | Decoding Copyright in the Era of ChatGPT: Generative AI and Copyright Law

The technical developments in the field of generative AI are breathtaking. This raises a number of copyright issues that must be addressed with human intelligence: To what extent may copyrighted works be used for training AI applications? Can the output of AI applications be protected by copyright? If so, who is the author? This session, presented by the Copyright Committee, will delve into the intricate overlapping worlds of generative AI and copyright. The focus will be on current developments in case law and legislation in key jurisdictions, including the U.S., the EU, and beyond.

Moderator: Julian Waiblinger, Partner, NORDEMANN (Germany)

IP & Innovation | Arbitration of Trademark Disputes: The Nuts and Bolts of the Process and Why to Use Arbitration

Presented by Alternative Dispute Resolution Committee

This session will feature experts in intellectual property arbitration, particularly trademark matters, representing key international jurisdictions, including the U.S., Europe, and Asia. Panelists will give a brief overview of arbitration practices in their jurisdictions, and a moderator-led discussion will follow. The discussion will focus on the following issues: how trademark arbitration works as a practical matter; arbitration agreements in trademark licenses; psychological considerations including cultural differences across borders; and evaluation of the benefits and limitations of arbitration in trademark disputes.

Moderator: Wilfrido Fernandez, Founding Partner, Zacarias & Fernandez (Paraguay)

Speakers:

• Philipp Groz, Partner, Schellenberg Wittmer Ltd (Switzerland)
• Stewart Mesher, Partner, K&L Gates LLP (USA)

IP & Innovation | Digital Advertising Unpacked: How it Works in a World Where Privacy is Paramount

Presented by the Building Bridges Committee

Have you ever wondered how an ad ended up being displayed on your phone, connected TV, or website? Our panelists for this session will unpack the complex processes for how digital ads are bought, sold, selected, and delivered. Through the use of examples, you will see how the advertising technology (known as “AdTech”) ecosystem works, including its pipelines, the types of businesses using those pipelines and where personal information is leveraged in these processes. Panelists will also explore how privacy laws apply and what the digital advertising industry is doing to bring greater transparency, accountability, and interoperability around privacy.

Moderator: Brooke Singer, Partner, Davis & Gilbert LLP (USA)

Speed Networking—Session 9

IP & Innovation | AI in the Practice of IP

Presented by the Law Firm Committee

In this law firm-focused session, we will highlight the AI tools available to assist lawyers in their legal practice. Areas of discussion will include recruitment, legal research and e-discovery, due diligence, drafting, document management and automation, legal analysis and strategy, and client relations including enhancing responsiveness. Learn how to use AI to your advantage and become more efficient and productive in your practice.

Moderator: Keith Medansky, Partner, DLA Piper (USA)

Speed Networking—Session 10

Lunch Table Topics

Table Topics provide a unique opportunity to meet like-minded professionals in a small group setting to discuss topics of interest. Table Topics are moderated two-hour discussions taking place at the Georgia World Congress Center.

Registration Fee: US $85

IP & Innovation | Annual Review of U.S. Federal Case Law and TTAB Developments

Plan to attend this INTA annual favorite and hear Trademark Reporter (TMR) authors Ted Davis and John L. Welch deliver a concise analysis of key decisions rendered by U.S. courts and the Trademark Trial and Appeal Board for the year of Lanham Act administration (approximately July 2022–June 2023) and thereafter. And be sure to check out the United States Annual Review: The Seventy-Sixth Year of Administration of the Lanham Act of 1946, published in the TMR, Vol. 114, No. 1.

Speakers:

• Ted Davis, Partner, Kilpatrick Townsend & Stockton LLP (USA)
• John L. Welch, Counsel, Wolf, Greenfield & Sacks, P.C. (USA)

2024 Annual Meeting Project Team Reception (by invitation only)

Grand Finale

Don’t miss your last chance to network at the 2024 INTA Annual Meeting and have fun with your friends and colleagues at the Mercedez Benz Stadium.

Registrants must wear their badge to access the event. Additional details to follow.