Perspectives

Content and conversations that elevate the profession and illuminate the most important issues brand owners and trademark and intellectual property (IP) practitioners are talking about.

Our global contributors put into perspective business-critical trends, legal and regulatory developments, and research findings that can help you prepare for today and plan for the future.

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What You Should Know About Registering Nontraditional Trademarks in Hong Kong

Theresa Mak Rouse Hong Kong SAR, China Non-Traditional Marks Committee

Lily Cheung Wilkinson & Grist Hong Kong SAR, China Non-Traditional Marks Committee

Mingming Yang

Mingming Yang Wanhuida Intellectual Property Beijing, China Non-Traditional Marks Committee

The Trade Marks Registry in Hong Kong, SAR China has taken a tougher line recently when assessing what type of nontraditional trademarks it allows. The ability to distinguish the goods of one enterprise from others and evidence of use are two factors applicants should keep in mind.

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AI and the Legal World: A Revolution Happening in Real Time

What does artificial intelligence (AI) hold for those in the legal profession?

Join our guest Susskind, a renowned expert and visionary in the field of law and technology, for a conversation exploring how AI can streamline processes, improve efficiency, and provide valuable insights for the legal industry.

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Features

Get expert insight into the issues influencing the present and transforming the future of trademarks and brands. We explore current and evolving trends and practice issues, and interview leaders and visionaries from across the industry.

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Law & Practice

With a constant eye on developments that our community needs to follow, practitioners from around the world report on legal proceedings and proposed and actual changes in laws and regulations to keep you up to date.

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INTA Research

Our studies contribute significantly to the IP field and beyond, providing critical data that inform our members, as well as policymakers, the C-Suite, entrepreneurs, media, and consumers.

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Industry Research

Make data-driven decisions and strengthen your strategic guidance. Taking a deep dive into significant issues of our time, we highlight our own studies and other industry research.

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Industry Updates

We bring you news from myriad sources to keep you informed about key industry issues and trends. This includes an ongoing series to update brand owners on online service providers’ efforts to curb counterfeiting, and represents our collaborative initiatives to fight the proliferation of counterfeit goods online and elsewhere.

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